If properly managed, IT improves a company’s performance more than marketing or product development. Wrongly derived, it is a bottleneck.
The benefits that IT produces to companies are uneven. For some, IT brings great earnings improvements, for others it is a mere cost. The key to achieving the benefits is how well IT can be managed and how its benefits can be measured.
Less than half of the companies monitor the added value generated by IT in a systematic and business-oriented manner. Most companies miss a great opportunity to intensify their business and improve their profitability.
Productive IT tells how information technology is made to support a company’s strategy. The perspective is both managerial and financial, and the central theme of the book is the effective integration of business and information technology. Often the whole of IT cannot be perceived or linked to strategy and business. The benefits and costs of IT cannot be measured either.
The book addresses the topic in the light of examples and research. The book provides a simple and workable model as well as a practical approach to problem solving. It helps business management, financial management and information management to speak the same language and set common goals.
The author of the book, Martti Kouhi, has a long international experience in financial and project management positions and in IT management methods.
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Solventor is a private company providing consulting, advisory, project management and interim management services, located in Espoo, Finland.